

TOURS
With 10 routes in total, each tour will come with offline access to route maps, visual + written descriptions at each destination, along with audio commentary and music. FairShare is collaborating with a multitude of community partners, farms, and musicians in order to create an engaging experience for people of all ages and abilities.
farms
As you arrive at each farm destination, listen to audio of those farmers telling you a little bit about the farm you're looking at, what crops they grow, and more.
local musicians
Need a soundtrack for your ride? Don't worry, we've got you covered. Each tour will feature select songs from local musicians. Like what you hear? Follow the in-app links to support the artists.
community partners
What roles do bees play in the food landscape? What are some common birds songs that you might hear while walking through the city? We are partnering with experts in the community to provide engaging content throughout your tours.
food
Food. Isn't that what this is all about? Each tour will come with recommendations of food providers that source locally, instructions on specific pickup details, and recommendations for some grab and go meals to bring on the route.

Short Ride: South Madison
RELEASE DATE: July 16
This tour seamlessly weaves between natural and urban landscapes; highlighting the incredible network of bike trails and natural areas in and around Madison, while also passing through south Madison neighborhoods. Remaining relatively flat for the duration of the ride, this is a good tour for folks of all ability levels. Participants will be taken on an in-depth tour of the gardens and programs at Badger Rock Community Center and Urban Farm, while also visiting other community organizations working on food justice initiatives in the area.
Please note: the second half of this ride does have a segment of the route that requires bikers to use busy roads. Please be careful, and remain in the designated bike lanes at all times. Wingra Drive is also currently under construction, but the bike path is open as of 7/12/2021.
TYPE
Cycle
DIFFICULTY
Easy
LENGTH
19.3
TIME
1 - 2 hours
LOCATION
South Madison
FEATURING:
COMMUNITY PARTNERS: Badger Rock Neighborhood Center, Capitol Springs Recreation Area, Luna's Groceries, Freedom Inc, and MORE!
POP-UP CHALLENGES:

Cheyenne Valley
RELEASE DATE: July 23
This tour begins in Hillsboro, Wisconsin and takes you through the Driftless Region and the historic Black settlement of the Cheyenne Valley. Learn about the history of Black agriculture and foodways as you journey through a breathtaking landscape of farmland and rolling hills. For bikers, several stretches of the route include relatively quiet county highways with limited shoulder space, so ride with caution. This route was created in collaboration with Pasture and Plenty and TradeRoots Farms as part of their Exploring the Landscape Series, so make sure to check out their other events this summer!
“It is pleasant to know that in color, form, and features, we are related to the first successful tillers of the soil; to the people who taught the world agriculture.”
– Frederick Douglass, 1873
TYPE
Cycle, Drive
DIFFICULTY
Difficult
LENGTH
38
TIME
2.5 - 4 hours
LOCATION
Readstown
FEATURING:
FARMS: Keewaydin Farms, Small Family Farm
POP-UP CHALLENGES:

Argyle
RELEASE DATE: July 30
A delightful challenge; this route takes you through rolling hills and stunning vistas. Make an adventure of it and begin your journey by camping at Yellowstone Lake State Park or Blackhawk Memorial Park before starting your ride. This route will take you through the beautiful Wisconsin Driftless region, and past FairShare farms: Plowshares & Prairie Farm and Christensen's Farm. This ride takes participants primarily on low-traffic country roads. At 35 miles, this route is an excellent entry to folks looking to test themselves on elevation, without committing to a longer ride.
TYPE
Cycle, Drive
DIFFICULTY
Medium/Difficult
LENGTH
35
TIME
2 .5- 4 hours
LOCATION
Argyle
FEATURING:
FARMS: Plowshares and Prairie Farm, Christensen's Farm
POP-UP CHALLENGES:

Madison Northside
RELEASE DATE: August 13
More information to come. Stay tuned!
TYPE
Walk, Run, Cycle
DIFFICULTY
Easy
LENGTH
4.7
TIME
2 - 3 hours
LOCATION
North Madison
FEATURING:
FARMS: Troy Farm
POP-UP CHALLENGES:

Athens
RELEASE DATE: August 27
More information to come. Stay tuned!
TYPE
Cycle, Drive
DIFFICULTY
Easy
LENGTH
31.8
TIME
2 - 3 hours
LOCATION
Athens
FEATURING:
FARMS: Cattail Organics, Red Door Family Farm, Stoney Acres Farm
POP-UP CHALLENGES:
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